Apple has officially launched sales of the iPhone 16 series in Indonesia. The entire series, including the previously introduced iPhone 16e, was announced last fall, but was only able to enter the Indonesian market as of April 11, 2025.
iPhone 16 launched in Indonesia
Normally, new iPhone models are released to global markets within 200 days of their announcement. However, the investment requirement imposed on Apple by the Indonesian government delayed this process by about five months.
Apple has committed a total investment of $300 million to start selling the iPhone 16 in Indonesia. The company had previously stated that it would invest $109 million in a developer academy in the country, but only realized $95 million of this amount.
The government banned the sale and use of iPhone 16 models in the country, claiming that the promises were not fulfilled. Apple’s first response to this situation was to increase its production investment from $10 million to $100 million. However, the Indonesian government did not find this increase sufficient and demanded that the total investment reach 1 billion dollars.
Before the ban went into effect, Apple was able to send only 9 thousand iPhone 16s to Indonesia. The five-month sales loss in the country, which has a population of over 283 million, created a serious income and access problem for both Apple and users.
Greg Joswiak, Apple’s senior vice president of marketing, announced the launch of the iPhone 16 in Indonesia via a statement on social media. With the new investment package, the company has strengthened its presence in the country again.
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